LiuGong, North America--LiuGong Appoints Curt Unger as Vice President of Sales, Marketing

LiuGong North America has appointed Curt Unger as the new vice president of sales and marketing, effective immediately. The announcement was made by Ron Hargrave, president of LiuGong North America.

In this newly created position, Unger will be responsible for establishing LiuGong as a major player in the North American earthmoving, quarrying, roadbuilding and other construction markets. His initial tasks will include the current expansion of LiuGong’s dealer network in the United States and Canada and the development of both the national and regional marketing and sales programs to help those dealers bring LiuGong’s product lines to end users.

Most recently, Unger was general sales manager of Yanmar, where he managed the company’s field sales staff and dealer network while developing finance and sales programs. Prior, he was the director of marketing of Komatsu Utility Corp. and held marketing and sales positions with both Kubota and Massey-Ferguson.

Unger’s 25 years of experience is now complemented by LiuGong’s line of products. Currently the company offers wheel loaders, hydraulic excavators, backhoe loaders, skid steer loaders and vibratory soil compactors in the United States and Canada. Many more are slated for future introduction to the North American markets.

LiuGong’s design and production philosophies are supported by ISO9000 and ISO14001 certifications and LiuGong is the only construction equipment manufacturer in China to possess the highly coveted National Quality Award.

Source: Construction Equipment Guide